Social Media Marketing

Social Media Marketing is the process of gaining websites traffic or attention through social media sites. Gone are the days when companies and business houses used traditional marketing methods to aware potential customers. Companies have to spend huge time and money to sensitize its customers. But the emergence of social media have foster the marketing campaigns. Social Media Marketing has become a platform that is easily accessible to anyone and anywhere.  

Social media marketing include usage of Facebook, Instagram, Twitter, LinkedIn, and various other social networking sites which enable small business to reach to more customers. HGTechSolutions is the best example of social media marketing as it uses social media to advertise its job postings. This helps HGTechSolutions to center on the efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonate because it appear to come from a trusted, third party source, as opposed to the brand or company itself.

CRMAvatar is the product on which HGTechSolutions is working lately and in order to make its client aware about it HGTechSolutions is using social media as a weapon. As CRMAvatar is automatic software upgrade which is the combination of various features like marketing, sale, inventory, support, contracts, activity , analytics , customization , security project management, team management and document management and IT savvy in approach. This helps HGTechSolutions in the completion of various goals like raising brand awareness, creating brand identity and positive brand association, Improve communication and interaction with the key audience, and building conversations. Hence it is better said that “Social Media is not about the exploitation of technology but service to community”.